There’s a point in the movie where Murad and MC Sher meet Skye, the producer who represents Sez On The Beat (the producer of ' Mere Gully Mein') and contract terms are discussed wherein a 50-50 deal is offered. Gully Boy also fails to highlight the struggle to get hip-hop artists and fans into venues the number of artists having a healthy touring circuit is still really small, and a lot of the organisations backing the battle rap and hip-hop scenes in this country, such as B3 and Spit Dope Inc., still face a battle to get venues to just host their events. However, Gully Boy offers a surface level look at the community, preferring to give space to composers Karsh Kale, Rishi Rich and Ankur Tewari to provide the score for pivotal scenes in the movie wherein actual producers from the scene, such as Delhi-based hip-hop phenom Sez On The Beat or beatmakers like Babloo Babylon and Profound, could have provided a much more suited score for the same.Īt the same time, battle rap as a format is presented honestly, even though the artists behind that scene, such as EMF, MC Kode, etc. by Sez On The Beat)’ and further contributions by veteran Mumbai rapper Ace, Borivali-based upstart Kaam Bhaari and members of the multilingual hip-hop crew Swadesi. The film is peppered with smaller bits of music from the hip-hop community - the title slate using Naezy’s ode to Mumbai ‘ Asal Hustle (Prod. by RJV Ernesto and Sez On The Beat)’ - the latter taking lyrics from an unreleased Divine track.Ī still from Gully Boy. Songs such as ‘ Doori’ and ‘ Sher Aaya Sher’ act as replacements for Naezy’s aforementioned debut and Divine’s breakthrough hit ‘ Yeh Mera Bombay (Prod. The movie is littered with the references to the actual recording processes employed by the duo, such as Naezy’s use of a channi (tea filter) as a stand-in pop filter while recording his debut single ‘ Aafat (Prod. With Divine and Naezy on board as consultants, along with scene veteran Ankur Tewari as the music supervisor, it was impossible for them to miss this.
One of the primary concerns that members of the community had was whether the film would represent what they’ve built over the past decade with authenticity and care. Divine, Naezy and Sez On The Beat’s ' Mere Gully Mein' will go down as a significant cultural moment - helping introduce the voice of a community that wasn’t given space in our cultural conversations - with Gully Boy serving as the culmination of their legacy. Almost every brand has attempted to jump behind the movie, and it’s been a bit surreal to watch the language and lifestyle of a scene that was struggling to get regular shows up until a few years ago, take over the mainstream Indian consciousness. This past month has seen a media blitz spurred on by the release of Zoya Akhtar’s Gully Boy.
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